The Gifts World Expo 2024, held from 25–27 July 2024 at Pragati Maidan, New Delhi, was a landmark event in India’s B2B gifting and promotional solutions landscape. The 25th edition brought together a wide range of gifting innovations and merchandise categories, creating a dynamic sourcing and trend insight opportunity for corporate buyers, suppliers, distributors, and branding professionals.
This guide consolidates the key product trends, categories exhibited, business takeaways, and strategic insights from the show floor, aimed at helping procurement teams and marketing leaders identify gifting solutions that matter in 2025 and beyond.
Introduction to Gifts World Expo 2024
The Gifts World Expo has emerged as one of India’s most influential exhibitions in the gifting and promotional merchandise domain. The 2024 edition marked its 25th milestone, showcasing an expansive range of products from 600+ exhibitors and 3,500+ brands, spread across multiple halls and covering an exhibition space of over 325,000 sq. ft.
With a total footfall nearing 31,500 trade visitors, the event served as a convergence point for decision-makers and influencers in the corporate gifting, retail, and B2B merchandising ecosystems.
The Expanding Scope of Gifting Solutions
Gifts World Expo 2024 did more than just showcase products — it reflected emerging business trends in gifting demand, sustainability, personalization, and experiential merchandise. Exhibitors displayed solutions across a broad spectrum of categories that cater to both corporate and consumer gifting needs.
The expo’s product segments included:
- Customized gifts and promotional products
- Beauty, health & wellness gifts
- Gourmet hampers and food gifting
- Electronic gadgets and home appliances
- Awards, rewards & recognition products
- Handicrafts, home décor, and furnishings
- Houseware and kitchen appliances
- Stationery and office supplies
- Innovative gifting packaging
- Luxury & premium lifestyle gifts
- Custom branding machinery
This diversity provided corporate buyers and procurement teams with extensive options to align gifting assortments with business objectives — from employee engagement to client appreciation.
Core Gifting Categories & Buyer Insights
Customised Gifts & Promotional Merchandise
One of the central highlights at the expo was the breadth of personalized and brandable gifting items. These solutions ranged from corporate diaries, branded drinkware, executive desktop accessories, tech merchandise, to festival-ready gift boxes.
Customization options demonstrated on the show floor included laser engraving, screen printing, embossed logos, and digital branding capabilities offered by various vendors. These services allow brands to align merchandise with corporate identity and event themes.
Beauty, Health, and Wellness Gifts
The rising focus on health and wellbeing was reflected in the strong presence of beauty and wellness-oriented gifting categories. Exhibitors showcased products such as:
- Skincare and grooming kits
- Aromatherapy sets
- Personal care hampers
- Wellness gift boxes
These items are increasingly popular in employee appreciation programs and lifestyle gifting categories.
Gourmet Hampers & Food Gifting
Food-based gifting remains one of the most sought-after segments for festive and corporate occasions.
Brands showcased a rich variety of gourmet hampers, from premium dried fruits and nuts assortments to curated festive boxes that combine luxury foods with bespoke packaging. These solutions are especially effective for client-facing gifting during peak seasons.
Electronics, Home Appliances & Utility Gifts
Technology-enabled gifting solutions, such as:
- Power banks
- Bluetooth speakers
- Smart accessories
- Utility tools
- Home appliances
were on display, reflecting how utility and novelty converge to create high-impact gifts that resonate with both corporate clients and employees.
Prominent exhibitors featured major brands and emerging tech solutions that prioritize utility along with brand visibility — making them ideal for trade shows, conferences, and tech-themed corporate initiatives.
Handicrafts, Home Décor & Luxury Gifts
Traditional handicraft and home décor items offered a cultural and heritage-based gifting angle. These solutions often appeal to premium and high-value gifting use-cases.
Luxury gift brands also showcased items such as executive gift sets, leather accessories, and premium lifestyle collections — catering to corporate gifting programs that seek exclusivity and bespoke presentation.
Sustainable and Eco-Friendly Gifting Options
Sustainability emerged as a core theme at the 2024 expo. From biodegradable pens and terracotta drinkware to eco-conscious packaging formats, the expo featured a dedicated segment emphasizing environmentally responsible gifting solutions.
This trend aligns with corporate ESG objectives, where purchasing sustainable gifts reinforces brand values while contributing to reduced environmental impact.
Gift Talks Conference: Business Insights & Industry Dialogue
A key attraction at the Expo was the “Gift Talks Conference,” which provided strategic business insights through keynote panels, thought leadership discussions, and trend forecasting sessions.
Topics covered at Gift Talks included:
- Evolution of sustainable gifting
- Branding strategies using corporate merchandise
- Experiential gifting trends
- Technology’s role in gift personalisation
These conference sessions helped business leaders understand how gifting trends are not just about products, but about brand experience, emotional connection, and long-term relationship building.
Why Gifts World Expo Matters to Corporate Buyers
For corporate procurement teams and branding professionals, attending exhibitions such as Gifts World Expo is about more than viewing products — it supports strategic supplier sourcing and trend evaluation.
Attendees can:
- Compare product quality across vendors
- Understand production capabilities and minimum order quantities
- Evaluate packaging and branding solutions
- Engage directly with manufacturers and distributors
- Identify new market entrants and innovative offerings
This real-time discovery helps business planners make informed purchasing decisions without relying solely on product catalogs or online research.
How to Evaluate Gifting Solutions Post-Expo
After attending, procurement or brand teams should evaluate suppliers and products based on:
- Brand alignment: Products that reflect company values and messaging
- Quality & durability: Ensure prototypes meet expected standards
- Customisation flexibility: Branding options and lead times
- Pricing & MOQs: Price slabs and minimum purchase requirements
- Logistics & fulfilment: Timelines for delivery and distribution
A structured post-expo evaluation process allows organisations to shortlist vendors effectively and initiate formal RFQs (Requests for Quotations).
Strategic Takeaways for 2025 Gifting Programmes
The gifting solutions displayed at Gifts World Expo 2024 illustrate several evolving purchase behaviours in the gifting industry:
- Growing demand for sustainable and eco-friendly products
- Diversification in personalised and thematic gift assortments
- Increased adoption of tech-enabled gift merchandise
- Integration of experiential components within gifting strategies
These trends can inform future procurement strategies, helping corporate buyers plan campaigns with both efficiency and competitive differentiation in mind.
Legal Disclaimer
EarthTribe.in is an independent corporate gifting and procurement solutions provider and is not associated with, affiliated with, endorsed by, sponsored by, or officially connected to Gifts World Expo, MEX Exhibitions Pvt. Ltd., Messe Frankfurt Trade Fairs India, Pragati Maidan, or any event partners.
The names “Gifts World Expo,” “Gifts World Expo 2024,” and related marks and brand identifiers are the property of their respective owners and are used in this article strictly for informational and descriptive purposes under fair use principles to identify the event being discussed.
All event-related details, product categories, exhibitor insights, and visitor information presented in this article are compiled from publicly available sources at the time of writing and may be subject to change. EarthTribe.in does not guarantee the accuracy, completeness, or timeliness of this information and assumes no responsibility for errors, omissions, or subsequent event modifications.
This content is published solely as an informational resource to assist readers in understanding the gifting landscape and exhibition highlights. It should not be interpreted as professional advice or a formal endorsement by the event organisers.
