Gifts World Expo Delhi 2026: 4 Corporate Gifting Trends to Watch
This week, North India’s gifting and stationery industry is gathered at Bharat Mandapam, Pragati Maidan, for the 31st edition of Gifts World Expo Delhi — running from 30th July to 1st August 2026, and for the first time co-located with the debut edition of Paperworld Delhi. Together, the two shows bring over 850 exhibitors and […]
What AI Is About to Change in Procurement — and What It Will Never Replace
A practical guide for trade marketing and procurement professionals in India managing POSM, promotional merchandise, and corporate gifting.
There is a conversation happening in every large procurement team in India right now. It is happening in Gurugram’s corporate towers, in Noida’s FMCG offices, and in pharma brand management teams across Delhi NCR. And it goes something like this:
“Should we be using AI for this?”
RFQ vs RFP: Key Differences for Global Sourcing in India
If you’ve worked in procurement for any length of time, you’ve come across both these terms. RFQ. RFP. They get used interchangeably in meetings, emails, and vendor conversations — but they’re not the same thing, and using the wrong one at the wrong time quietly costs you money, time, and sometimes vendor relationships.
This post explains both in plain terms, with real examples drawn from promotional merchandise and POSM sourcing in India — which is the kind of sourcing most of our clients at Earth Tribe are doing.
